Page 12 - EVENTIS. Revista Especializada en Eventos.No4.WTM.2025.English
P. 12

Cayo Coco to Host





                “Experiencias






                  Gran Caribe 2026”








                  The Jardines del Rey          T     he Gran Caribe Hotel       In this context, the president of the Hotel

                tourist destination will              Group announced that       Group, Jesús Pérez Balsa, highlighted the
                                                                                 importance of the event and the boost it
                                                      the professional event
                  build on the success           “Experiencias Gran Caribe” will hold   generates in strategic markets. He noted
                                                 its second edition in 2026 in Cayo
                                                                                 that the Group continues to strengthen
         CONVOCATORIA  event’s first edition.    further strengthen ties between   improvements, as well as the preparation
                                                                                 its operations through comprehensive
                                                 Coco. This new event promises to
                   achieved by Havana
                    and Varadero in the
                                                                                 and training of its staff in anticipation of
                                                 tour operators, travel agencies and
                                                                                 the peak season.
                                                 international hotel chains present
                                                 in Cuba.
                                                                                 “The Latin American markets had
                                                 During the closing of the first
                                                                                 Colombia, Panama and Argentina, as
                                                 edition, Gran Caribe presented its
                                                                                 well as a group of representatives from
                                                 new promotional campaign for    active participation, including Mexico,
       10 10                                     the peak tourist season: “Live the   Europe and our main market: Canada,”
                                                                                 the executive stated. More than 150
                                                 Experience: CREATE YOUR STORY,”
                                                 a proposal that invites travelers   tourism professionals participated in
                                                 to immerse themselves in the    this first edition, which took place over
                                                 authenticity of Cuba, creating   five days in Havana and Varadero.
                                                 unique memories from real and
                                                 emotional experiences.
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